After the Writing Comes the Pitching
Pitch, pitch, pitch! In every writer’s conference, there’s at least one seminar and breakout session on the fine art of pitching. Then there’s usually an opportunity to actually deliver a pitch to an agent or editor (or several of each/both). And last year I attended a three-day conference in New York City devoted exclusively to the pitch (http://newyorkpitchconference.com/) where small groups, each under the leadership of a different agent or editor, worked on and practiced pitching until our eyes were crossed.
Now that I’m in a window of time where I’m focusing all of my energy on the promotion of Separation of Faith (at least until I start working on novel #3 shortly), my extensive (and ongoing) pitching education has finally arrived at a fully relevant juncture. Consequently, anything in print on the subject of “the pitch” springs off the page (or screen) at me. This morning I saw a post (again by Jane Friedman of Writer’s Digest–obviously one of my favorite sources) titled “What Writers Wish They’d Known Before Pitching.” The word “before” is what caught my attention.
After reading the post, I was struck by the fact that this same list might be wisely considered by writers before they actually write the book (a timely thought for me with respect to novel #3). If the “12 Things that Matter …” by Dennis Hensley are not an integral part of an author’s thought process while writing the book, I’m having a hard time imagining them being used effectively in a pitch.
At least this is something else for all of us to consider … http://blog.writersdigest.com/norules/2010/07/29/WhatWritersWishTheydKnownBeforePitching.aspx.
Separation of Faith Update
Yesterday I received a copy of the soft cover for my final review. Hopefully the hard cover will arrive today. When I have them both in hand, I’ll take and post a picture here for you.
I’m now designing the invitation for my Book Launch Party on September 23. That sounds like a long time to wait. But before I fully launch the book, I need to make sure that the title is available everywhere, which takes several weeks. I’m also hoping for additional testimonials once I can send key people actual copies of the book rather than a manuscript, and they will need time to read the thing. Then, of course, I need to get through my next surgery on September 2. Consequently, I want to make sure that all the pieces are fully in place before I launch the promotion in my local area.
The online launch will happen more quickly. As soon as Separation of Faith is available through Amazon, etc., I’ll upload the video book trailer (which has turned out to be incredible, by the way) to YouTube and about 15 other video sites. A press release will then go out to the world. So this piece of the plan will hit the streets in just a couple of weeks! Yay!
Meanwhile … the Reduction Edit of The Truth About Cinnamon
There’s only one more chapter to go, and then a final proof. Getting this element of the Journey off my plate is going to be a huge relief!
Taking a Look Back
If anyone is interested in seeing how the specifics of this Journey got started, take a look at the Blog Launch Posting on November 4, 2009 (https://cherilaser.wordpress.com/2009/11/04/). Even I’m having trouble comprehending how far we’ve come and how many steps have been mastered in almost exactly nine months! (And I’m trying not to fret about the hundreds of steps/promotional to-dos that are still ahead … 🙂 …)
Hope Everyone Has A Terrific Weekend!