More Than One Way to Get an Autograph
Hi! This book promotion stuff, I’ve discovered, doesn’t leave a lot of time for general writing and opining. But I do have a stack of reading that I hope to complete this weekend, in which there are plenty of great tips and updates to share with you about writing and publishing. So that post will (hopefully) be coming early next week.
Meanwhile, I finally updated my Web site (www.CheriLaser.com, then click on the Book Store in the left column) so you can order Separation of Faith directly from me. Of course, you can always order the book from Amazon for the same price as I’m selling it on my Web site. (And frankly, ordering through Amazon is actually better in terms of the stats.) However, if you’re looking for fun gifts for special readers in your life, ordering through my Web site enables you (or the special readers) to receive the novel complete with a customized autograph.
Just a thought, if you’re looking for something different.
In case you’re wondering what starts happening once you have your book in hand, well … craziness happens, that’s what. Yesterday I was all over town trying to schedule book signing events (have one in Ocober and one in November–not nearly enough but a start).
Books are also flying out of here to potential reviewers and for contest entries. Even just one hit on a contest or one reviewer who latches onto the story could make a huge difference. So no options can be overlooked or ignored if this Plan has a prayer of working.
I’m still not finished emailing and snailmailing either. Several batches of announcements with all the significant links (especially the video book trailer at www.YouTube.com/cherilaser and, of course, this blog at www.cherilaser.wordpress.com) will go out this weekend.
One review has been posted already. Hopefully, more will be forthcoming since there were quite a few books purchased in the last ten days of September, for which I’m immeasurably grateful.
Word Dreams Shoutout
Many, many thanks to my buddy Jacqui at Word Dreams (www.worddreams.wordpress.com) for featuring my new novel Separation of Faith with flyers and bookmarks at a book festival in southern California last weekend. She and an author friend of hers had a booth where they were primarily featuring their own work. But Jacqui very kindly offered a corner of the table for Separation of Faith as well, so I sent her a package of stuff.
Knowing that my new novel was showing up in some fashion at an event on the opposite coast (I’m in New Jersey) was incredibly special. And, as I told Jacqui, I owe her one!
I’ll Be in California too
On October 14 (which will also be my birthday), I’ll be flying to San Francisco to attend a reunion of folks from my former corporate life before I reinvented myself to pursue this Journey (otherwise known in some circles as “this insanity”). I’ll be staying with my dearest friend for the last 38 years and, of course, I’ll be shipping a box full of Separation of Faith out ahead of me.
Never letting any opportunity pass by is something I’ve picked up on very quickly in this promotion phase. I always have a stack of flyers and bookmarks in my pocketbook/briefcase, and I always have a supply of both hard covers and soft covers in my car. You can’t imagine how many books I’ve sold by carrying just one inside a restaurant or a meeting or even church. The next thing you know, four or five people are buying the book because the transaction is simple, quick, and the books are right there in my car. There’s no shipping, I’m selling the book at the same price as Amazon, and my new readers are walking away with an autographed copy.
If you’re taking notes on what works and what doesn’t as I go through this part of the Plan, having books with you absolutely everywhere you go definitely goes on the plus side.
Video Book Trailer for Separation of Faith
In case you haven’t viewed this one-minute forty-three second video extravaganza, I invite you to take a look. A fellow by the name of Mike Marseglia took my concept and my pictures and then created something of which we’re all very proud. The music is also original, written and performed by Mike, just for Separation of Faith. The whole endeavor is very special, and I’m anxious to share the experience with everyone. You can find the video at: www.YouTube.com/cherilaser.
The Truth About Cinnamon
If all goes smoothly from this point forward, I’m still planning on the 2nd Edition being available by the end of October. The production folks at the publisher have the ball right now, which will be passed back to me one more time for a short review. Then that should be it (from my lips to God’s ear with this thing!). As I told a couple of the great people at iUniverse who are ushering Cinnamon through, I feel like I’m giving birth to an elephant with this project.
As always, I will keep you posted.
Separation of Faith‘s Amazon ranking is creeping back up again, but that’s because I’m behind on getting the next batch of announcements out. Sure would be nice to be famous and wealthy so I could hire a staff. Oh, right. That’s someone else’s dream, and odds are that the “someone” is probably not a writer.
Call me crazy, though. This Journey sure is amazing, even the roller coaster and the starving artist parts.
Hope you’ve all had a good week with a great weekend ahead.